Marketing AND Communications Intern - College

The Marketing Intern will be responsible for assisting Aultman College in the development and implementation of its marketing, business development, and public relations plans. This will be accomplished through developing, maintaining and expanding marketing channels/methodologies to the target market and supporting communities. Department Summary The Marketing and Recruitment Department advances institutional growth through strategic communications, targeted outreach, and data-informed recruitment initiatives.

The department develops and publishes content across digital and print platforms, collaborates on student recruitment materials, and supports website development to ensure cohesive branding and messaging. Through market analysis and technology-supported data management, staff evaluate trends to optimize recruitment strategies and effectively reach intended student populations. Qualifications High school graduate.

High School Diploma or equivalent. Experience with Microsoft Word, Excel, PowerPoint, Outlook, and Adobe Creative Suite. Department Qualifications Currently enrolled in an undergraduate degree in marketing, business, communications, or another related field of study.

GPA 2.50 or higher preferred. Must be able to work a flexible schedule (10 per week minimum for a minimum total of 120 hours within the semester). Skills Ability to work independently on assigned projects, while prioritizing tasks to meet deadlines.

Outstanding verbal and written communication skills. Ability to learn new technologies and skills. Exercise discretion in dealing with confidential matters.

Department Skills Competency in graphic design, website management, and video editing, a plus. Detailed oriented. Ability to adapt quickly.

Responsibilities & Expectations Marketing Research and author articles for monthly e-newsletter, media releases, and yearly magazine. Develop compelling social media posts for Facebook, Instagram, and TikTok. Collaborate with team members to develop and produce dynamic potential student recruiting materials and student body awareness.

Devise marketing strategies to reach our intended student populations. Assist in website development task. Research Maintain data and utilize technology that supports marketing initiatives.

Evaluate and analyze markets to determine effective recruitment strategies. Function within the educational environment Actively support the College Mission, Vision, and Values. Treat all people with compassion, care, courtesy, and respect.

Respect privacy/dignity of others. Communicate effectively (verbal, nonverbal, and electronic). Perform as a team member.

Abide by applicable federal/state rules regarding student information, including FERPA, HIPPA, Title IX, etc. Customer Service Deal with difficult situations effectively. Project a professional image in attire, appearance, and behavior.

Compete other duties as assigned. Role within the Culture of Assessment -Each administrator, staff, and faculty member are expected to understand, value, prioritize, and communicate assessment as a critical institutional practice. Position-specific responsibilities include: Understand data collection/reporting obligations.

Report on time and share information with appropriate director/ manager before submitting to Institutional Effectiveness Council (IEC). Department Responsibilities & Expectations Working Conditions Working conditions in office areas are good. Office activities may include extended time sitting and computer operation that may result in eye strain.

Moderate levels of noise and constant interruption exist. Position requires much mental activity, study, reading and decision making. Irregular hours, including evenings and Saturdays.

Provide timely response to externally/internally imposed conditions and deadlines. Hazardous Exposure Category Category III - Includes tasks that involve no exposure to blood, body fluids, or tissues and Category I tasks are not a condition of employment. The normal work routine involves no exposure to blood; body fluids or tissues (although situations can be imagined or hypothesized under which anyone anywhere might encounter potential exposure to body fluids.) Persons who perform these duties are not called upon as part of their employment to perform or assist in emergency care or first aid or to be potentially exposed in some other way.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, disability, gender identity, sexual orientation or protected veteran status. The organization is an EEO/AA Employer Disability/Vet. The organization will provide reasonable accommodations to employees or applicants with disabilities, as defined by the Americans with Disabilities Act, who are otherwise qualified to safely perform the essential functions of the job, with or without accommodation, unless such accommodation would constitute an undue hardship on the organization or poses a direct threat to the health and safety of the individual or others that cannot be sufficiently mitigated by reasonable accommodation.

Any applicant or employee who requires an accommodation to perform the essential functions of his or her job or to enjoy equal benefits and privileges of employment should notify the Aultman Human Resource Department and request such an accommodation.

Day Shift · Varied