Back
WWAYPOINT
Arkansas Children's · Little Rock, AR

Senior Marketing Analytics Analyst

TypeFull time
ScheduleMon–Fri · Days
Experience2+ yrs
EducationBachelor's
PostedSep 16
✓You’ll need
Education
✓High school diploma or GED or equivalent
✓Bachelor's degree in a related field of study.
✓High School Diploma/GED and 2 years of relevant experience, or 4 years of experience in lieu of a diploma/GED.
Qualifications
Is highly analytical and curious, with a passion for uncovering the “why” behind the data preferred
Has experience connecting and analyzing multiple internal and external data sources preferred
Has strong data cleaning, manipulation, validation, and quality assessment skills preferred
Has intermediate proficiency in SQL and statistical analysis preferred
Has experience building reports, dashboards, and data visualizations preferred
Is proficient with tools such as Excel, Power BI, Tableau, Google Analytics, or similar platforms preferred
Understands marketing analytics, campaign performance, ROI, attribution, and channel effectiveness preferred
Can translate complex data into clear, actionable insights and recommendations preferred
Has strong communication and presentation skills, particularly with non-technical stakeholders preferred
Is self-directed and proactive, with the ability to independently research, learn, solve problems, and connect insights to broader business and marketing objectives preferred
223open roles
14administration roles open in AR
Want the next administration job in Arkansas by email?
Weekly, free, unsubscribe with one click.
✓You’ll need
Education
✓High school diploma or GED or equivalent
✓Bachelor's degree in a related field of study.
✓High School Diploma/GED and 2 years of relevant experience, or 4 years of experience in lieu of a diploma/GED.
Qualifications
Is highly analytical and curious, with a passion for uncovering the “why” behind the data preferred
Has experience connecting and analyzing multiple internal and external data sources preferred
Has strong data cleaning, manipulation, validation, and quality assessment skills preferred
Has intermediate proficiency in SQL and statistical analysis preferred
Has experience building reports, dashboards, and data visualizations preferred
Is proficient with tools such as Excel, Power BI, Tableau, Google Analytics, or similar platforms preferred
Understands marketing analytics, campaign performance, ROI, attribution, and channel effectiveness preferred
Can translate complex data into clear, actionable insights and recommendations preferred
Has strong communication and presentation skills, particularly with non-technical stakeholders preferred
Is self-directed and proactive, with the ability to independently research, learn, solve problems, and connect insights to broader business and marketing objectives preferred
223open roles
14administration roles open in AR
Want the next administration job in Arkansas by email?
Weekly, free, unsubscribe with one click.

Full employer posting

Arkansas Children's is a tobacco free workplace. Flu vaccines are required. Arkansas Children's is an equal opportunity employer.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, disability, protected veteran status or any other characteristic protected by federal, state, or local laws. CURRENT EMPLOYEES: Please apply via the internal career site by logging into your Workday Account ( https://www.myworkday.com/archildrens/ )and search the "Find Jobs" report.

Work

Day Shift Time Type: Full time Department: CC017790 Marketing/Communications Administration

Monday to Friday, full-time — Hybrid (Must reside in Arkansas) Additional Information: Provides consultation, interpretation and analysis of data related to business development, service-line planning, public relations, marketing, program proposals and other initiatives as directed. Assumes responsibility for information management systems utilized in planning and strategic development activities. Is responsible for monitoring, understanding and communication in relationship to external environmental trends that may impact the organization.

Responsible for hospital-wide planning and strategic development related activities. The ideal candidate: Is highly analytical and curious, with a passion for uncovering the “why” behind the data Has experience connecting and analyzing multiple internal and external data sources Has strong data cleaning, manipulation, validation, and quality assessment skills Has intermediate proficiency in SQL and statistical analysis Has experience building reports, dashboards, and data visualizations Is proficient with tools such as Excel, Power BI, Tableau, Google Analytics, or similar platforms Understands marketing analytics, campaign performance, ROI, attribution, and channel effectiveness Can translate complex data into clear, actionable insights and recommendations Has strong communication and presentation skills, particularly with non-technical stakeholders Is self-directed and proactive, with the ability to independently research, learn, solve problems, and connect insights to broader business and marketing objectives Required

High school diploma or GED or equivalent Recommended

Bachelor's degree in a related field of study. Required Work

High School Diploma/GED and 2 years of relevant experience, or 4 years of experience in lieu of a diploma/GED. Recommended Work

Required

Recommended

Description 1. Plans, coordinates, organizes, and manages projects related to hospital-wide planning and development activities. 2. Develops and maintains relationships with departmental and unit managers and leadership in regards to planning and strategic direction. 3.

Conducts research and develops related business objectives. Provides data for use in market analysis and planning. Develops expressions of findings related to research. 4.

Works with leadership and departments to design databases and reports for decision support. 5. Performs competitive intelligence gathering, analysis and provides responsive reporting..

About the role

Provides consultation, interpretation and analysis of data related to business development, service-line planning, public relations, marketing, program proposals and other initiatives as directed. Assumes responsibility for information management systems utilized in planning and strategic development activities.