About BayCare At BayCare, we are proud to be one of the largest employers in the Tampa Bay area. Our network includes 16 community-based hospitals, a long-term acute care facility, home health services, outpatient centers, and thousands of physicians. Supported by more than 30,000 team members, we are committed to a forward-thinking philosophy built on trust, dignity, respect, responsibility, and clinical excellence.
The Marketing Coordinator supports the planning and execution of marketing campaigns, special projects, and promotional initiatives that align with BayCare's strategic goals. Working closely with the Marketing Manager and key stakeholders, this role helps drive brand awareness, patient engagement, loyalty, and service line growth through multi-channel marketing efforts. The Marketing Coordinator collaborates with internal teams, physicians, vendors, and community partners to execute marketing plans while ensuring compliance with BayCare brand standards.
This position requires strong organizational skills, project coordination, communication, and the ability to manage multiple priorities in a fast-paced environment. Key Responsibilities Support the development and execution of marketing campaigns and initiatives. Coordinate projects and marketing activities across multiple stakeholders and departments.
Assist with efforts to increase brand awareness, preference, loyalty, and volume. Partner with vendors and internal customers to execute marketing plans and project deliverables. Monitor healthcare trends, market dynamics, physician relationships, and competitor activity.
Ensure all initiatives align with BayCare branding and marketing standards. Manage multiple projects simultaneously while meeting deadlines and organizational objectives.
Required Education Bachelor's degree in Marketing, Communications, Public Relations, or a related field. Required Experience 2 years of marketing experience with a Bachelor's degree, OR 7 years of marketing experience with a High School Diploma/GED or equivalent. Additional Skills Self-motivated with exceptional interpersonal and relationship-building skills.
Strong written and verbal communication skills. Ability to manage multiple priorities and meet deadlines. Demonstrated ability to execute in a fast-paced environment.
Strong project coordination and organizational skills. Why BayCare? BayCare offers a comprehensive benefits package designed to support the health, well-being, and financial future of our team members, including: Medical, Dental, and Vision Insurance Paid Time Off (PTO) Paid Holidays 401(k) Retirement Plan with Employer Match Tuition Reimbursement and Educational Assistance Career Growth and Professional Development Opportunities Wellness Programs and Employee Assistance Resources Life Insurance and Disability Coverage Voluntary Benefits Team Member Recognition Programs and Discounts Position Details Department: System Marketing Location: BayCare System Office West, Clearwater, FL Status: Full Time, Exempt
Day Shift (8-hour shifts) Weekend Requirement: Occasional On Call: No Remote Work: Hybrid